When a baby is born, their skin is at its most delicate. That’s why we have improved our formula so they are now even
more gentle for all. Our JOHNSON'S baby powder is made from 99% natural cornstarch powder, designed to keep baby's
skin dry, fresh and comfortable. It has 2x more moisture absorption to keep skin dry and soft, and helps protect skin
from chafing. No added parabens, dyes and phthalates. Hypoallergenic and dermatologist tested, with clinically proven
mildness formula. Designed for newborn skin.